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SaaS Pricing Page Strategies That Will Hook Your Customers
The secret to a successful software-as-a-service company is in their pricing page. But what if you’re not maximizing your potential in this area?
Posts about Conversion Rate Optimization:
Insight to Product-Led Growth Strategy for SaaS
Is your product-led growth (PLG) strategy leading your customers into a great story? If not, now's the time to really look at what you're planning on presenting or re-shaping your existing PLG strategy.
Growth Marketing for SaaS Retention
With SaaS, retention is the art and science of getting your customers to stay with you. It's not enough to just acquire customers, but it's also critical to keep them around. SaaS companies rely on subscription revenue, so keeping customers for as long as possible is vital for growth. Growth marketers are tasked with maximizing CLV (customer lifetime value), which is critical for companies who rely on subscription revenue.
The Benefits of Using a SaaS Landing Page Template
A Saas landing page template is a pre-designed web page that can be used to create a landing page for a software as a service (SaaS) product. The template can be used to promote a free trial or demo of the product or to sell the product itself.
5 SaaS Marketing Services That Really Move the Needle
Software as a Service (or SaaS) marketing services are the key to accelerating growth and revenue. However, some approaches are more important than others.
The Saas Funnel: How to Define Your Customer Journey to Satisfaction
Software as a Service, or SaaS as it is more commonly known, has seen amazing growth over the last two decades.
Access to cloud-based services and vast leaps in online technology have seen the global spending on SaaS increase by 10% year on year.
What is Growth Marketing & Strategies Behind It
One of the most effective marketing strategies today is growth marketing. Growth marketing focuses on accelerating growth in your business by acquiring new customers and retaining them. It also includes paid advertising & conversion rate optimization, ensuring visitors to your site are converted into customers. Let's look deeper at some ways growth marketing can help your business.
Guide to Online Surveys to Help with Conversion Optimization
If you’re looking to better understand how to promote, sell and target your audience than what better way than to hear straight from them! Stop wondering and assuming what your market wants. By asking them questions through a survey or feedback tool, you’ll gain knowledge that will help your messaging and marketing strategies. Often finding that you can increase your conversion rates, create quality paid advertisements or improve customer satisfaction. Realize some of these reasons:
An Essential Guide to Successful SaaS Marketing
Updated 6/24/2022
Software as a Service (SaaS) is a revolutionary business model. Many companies have leveraged this software distribution model to provide licensed online apps to other businesses on a subscription basis. In simple terms, an enterprise hires a cloud-based software so that its users can better connect over the internet. Examples of SaaS companies include MailChimp, Box, SalesForce, and DropBox.
Top 5 Best Email Marketing Automation Workflows for SaaS
Updated 11/11/2022
Email marketing automation is crucial for any SaaS company. Should you be reading this piece, you are either already using it, or are thinking about it, which is a fantastic idea because there are lots of benefits to reap. There are lots of benefits to automating your email marketing, including freeing up your time to focus on more productive activities, increasing profits, and growing your organization.