Are you taking advantage of the power of Google AdWords?
AdWords are one of the simplest, most cost-effective ways to get your message out. A high ROI is definitely...
One of the most effective marketing strategies today is growth marketing. Growth marketing focuses on accelerating growth in your business by acquiring new customers and retaining them. It also includes paid advertising & conversion rate optimization, ensuring visitors to your site are converted into customers. Let's look deeper at some ways growth marketing can help your business.
Did you know that, according to SaaS and B2B writer James Anthony, B2B companies that have mature lead generation processes get 133% more revenue than companies that don’t have these processes?
Software as a Service (SaaS) is a revolutionary business model. Many companies have leveraged this software distribution model to provide licensed online apps to other businesses on a subscription basis. In simple terms, an enterprise hires a cloud-based software so that its users can better connect over the internet. Examples of SaaS companies include MailChimp, Box, SalesForce, and DropBox.
Google Adwords is a great tool that gives you access to the vast majority of Internet users, but it may leave some wondering about Google Adwords for beginners. While a significant amount of the internet is shrouded in the Deep Web, most users only access the visible part, which Google has documented and indexed for its search engine.
Learning how to take advantage of the best features Google AdWords offers can take a while to get up to speed. If done right, AdWords can bring your business a ton of fresh leads and help you reduce your sales cycle significantly.
If you're a business owner, you need to be using Google AdWords. Note that you aren't the only one unaware of the benefits of Google Adwords. Not only does it help generate more leads, but it also brings more traffic to your site.
There was a time, seemingly forever ago, when all a company wanted to do was show up at the top of a consumer's Internet search. That top spot, it was assumed, would lead to untold fortune and glory.
Are your PPC efforts humming along, or sputtering out of control?